Japan is famous for its 100-yen shops, where you can buy most items for just 100 yen. In recent years, these stores have been rolling out a unique variety of merchandise inspired by Japanese history, particularly the Jomon period and dogu (clay figurines). Some items are so surprising you won’t believe they only cost 100 yen, often creating a buzz on social media with every new release.
In this featured article, we’ve put together a round-up of Jomon and dogu goods found at major 100-yen shops like Daiso, Seria, and Can Do. We will keep updating this list as we spot new items, so be sure to bookmark this page for the latest updates!
Please Note: This article features Jomon-themed goods sold at 100-yen shops. Some items may have been limited-edition or seasonal releases, meaning they could be sold out or discontinued depending on the store and timing. For the most up-to-date availability, please check your local store or the official channels of each retailer.
Purchased: 2026
In June 2026, Seria released a wide variety of Jomon-themed items. While you can check out some of the products on their official website, many other items not listed online have been spotted and shared on social media. Since the inventory can vary depending on the location, why not visit your local Seria and enjoy the thrill of a treasure hunt?
▶︎Reference: Seria Official Website (Mysterious Summer)
This coaster features designs of dogu (clay figurines) and haniwa (terracotta clay figures). Made of rubber material, it is slip-resistant and highly practical for everyday use.
This Shakoki-dogu (Jomon clay figurine) “OK” stamp also works as an acrylic display stand, making it a fun and practical 2-in-1 item.
This is a plushie outfit inspired by dogu (clay figurines). Because of its long and narrow shape, it might only fit specific types of plushies.
This is a plushie shirt featuring a dogu (clay figurine) pattern. Thanks to its simple design, it easily fits a wide variety of plushies, making it a great choice for enjoying your plushie styling!
This notepad features four different designs to enjoy. It is highly practical and perfect for everyday use.
This cute notebook features the same cover design as the notepad. The pages are simple lined paper, making it versatile for studying, working, or jotting down everyday notes.
Available in two colors, this handy, small-sized bowl is perfect for daily use. The inside features a design inspired by kofun (ancient burial mounds), allowing you to appreciate the intricate details.
Available in two colors, this handy, small-sized plate is highly versatile. It is the perfect size for soy sauce, as well as serving small snacks, condiments, or toppings.
Made of 100% cotton, this hand towel feels soft and comfortable against the skin. It features a rich collection of icons packed into a single design—including the Shakoki-dogu (goggle-eyed figurine), Heart-shaped dogu, Gassho-dogu (praying figurine), and Jomon pottery—making it an absolute must-have for any Jomon enthusiast!
This fabric quarter features a charming and lovely design. However, it leans heavily toward haniwa patterns, so as a dogu lover, I personally wished there were a few more dogu graphics included.
This convenient patch can be attached as a sticker or ironed on. Featuring a Shakoki-dogu (goggle-eyed figurine) motif, it is perfect for adding a unique accent to bags, pouches, or clothing.
This item is part of the “Mu” series. Since there are several other items in the collection featuring dogu designs, I highly recommend checking them out together!
This wooden stamp features a Shakoki-dogu (goggle-eyed figurine) holding a pencil. It has a playful design where, after stamping, you can extend the lines from the pencil illustration to freely write your own message.
Sold as a two-piece set, the dogu cutter comes paired with “The Thinker” design. It appears to be a highly popular item and has been restocked several times due to high demand.
This lineup features two types: the Mimizuku-dogu (owl-faced figurine) and the Heart-shaped dogu. With its simple design, this keyring is perfect and easy for everyday use.
Purchased: 2023
Featuring a wide bottom gusset, this large-capacity reusable bag holds much more than it looks. It comes with a black elastic band, allowing you to fold it up compactly and carry it easily when not in use.
Conclusion
When you visit Japan, be sure to stop by a 100-yen shop and look for unique items inspired by Japanese history. Items featuring Jomon period designs and dogu (clay figurines) are especially cute and make perfect souvenirs, so I highly recommend checking them out!
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